Conversational AI

Technological advancements have allowed businesses to get an additional edge. As a result, industries are open to implementing the right technologies to meet customer expectations and outgrow competitors. Primarily, industries with a mass consumer base have relied on technology due to the pandemic. Implementation of chatbots into businesses such as banks, airports, and hotels is one such example. A successful chatbot implementation can lead to a massive step-up for overall business flow. Exceptionally, chatbots can be a gamechanger where many users’ queries need to be answered within a limited period. However, implementing a “smart” chatbot is a sophisticated process on its own. The crucial first step is picking the right chatbot solution among a conventional rule-based or intelligent chatbot. This[...]

Customer experience is now at the center of modern business strategies. Such a customer-centric approach is growing in our times due to massive competition and options available to consumers. But how do we get an edge to offer an exceptional customer experience? Technologies allow us to hit that sweet spot and deliver impeccable customer service. Among these technologies, Artificial Intelligence is a frontrunner choice for any customer-oriented business. AI enables consumers to get a hyper-personalized experience that is quick and efficient. Particularly, Conversational AI is a branch of AI that can help us transform how we deal with our customers. As the name suggests, Conversational AI is an area of AI where AI is used to communicate with humans as a medium.[...]

Technological advances such as the Internet and mobile connectivity have drastically reduced the cost that is associated with information retrieval - allowing customers to wander through various company websites, look at different vendors, and compare a wide range of products with each other with the click of a button. This reduction in switching costs has pushed businesses to implement marketing strategies which are heavily focused on capturing and keeping customer attention as much as possible. One of the key aspects of such a strategy is the deployment of an intelligent conversational chatbot which is able to provide website/application visitors with fine-grained information, custom-tailored nudges, and top-quality after-purchase service. Such human-chatbot interaction is rapidly growing and is becoming one of the[...]