Posts by: AiChat
August 14, 2023
From Data To Delight: The 6 Pillars Of Personalized Customer Experiences
In the realm of modern business, personalization has emerged as a pivotal tool for nurturing customer loyalty through enriched customer experiences (CX). These tailored experiences not only captivate your audience but also foster enduring brand allegiance. While the potential of personalization is well acknowledged, the current landscape demands an evolution towards personalization at scale. This transformative step involves orchestrating all facets of your operations – from inventory management and supply chain logistics to sales and customer service – to infuse each customer interaction with curated significance. In pursuit of this grander personalization endeavor, there exist six pivotal pillars that collectively establish a resilient foundation. These pillars not only encompass technological prowess but also encapsulate fundamental aspects of how your enterprise[...]
July 30, 2023
How to Enhance Customer Retention with WhatsApp Integration in Your CRM
As a CRM Manager, you're constantly seeking innovative ways to improve customer retention and strengthen relationships with your audience. With more than 2.78 billion monthly users worldwide, WhatsApp presents a golden opportunity for businesses to engage with customers through the WhatsApp Business application and WhatsApp API. By integrating this powerful messaging platform into your current CRM strategy, you can effectively manage customer relationships and boost retention rates. Why WhatsApp for Customer Retention? WhatsApp is not just a personal messaging app; it has become a vital communication channel for brands to connect with their customers. Studies show that customers desire increased interaction with brands through social media and messaging, making WhatsApp the perfect intersection of these two channels. By tapping into[...]
July 20, 2023
WhatsApp’s Pricing: Navigate the New Terrain of Conversation Costs
Meta has recently announced changes to the conversation categories and pricing, set to take effect from June 1st, 2023. In this article, we will share what businesses need to know about the WhatsApp for Business API with AiChat, and how the new changes would impact your business. Old Pricing Model (until May 31, 2023) Previously, WhatsApp Business Platform used conversation-based pricing to charge a business. There are two types of conversation that comes through the WhatsApp Business Platform; business-initiated and user-initiated. In business-initiated conversations, the business starts the conversation using pre-approved message templates, while in user-initiated conversations, customers kickstart the conversation and businesses reply later. The pricing rates for messaging vary depending on whether it is a business-initiated or user-initiated[...]
July 13, 2023
4 Steps Guide to Get Started with AI-Powered Customer Service
The customer service landscape is on the brink of a monumental transformation, driven by the remarkable advancements in artificial intelligence (AI). These changes promise to revolutionize customer experiences, enhance operational efficiency, and empower businesses to flourish. By embracing AI and leveraging its potential, customer service leaders can unlock a myriad of opportunities that will elevate their organizations, boost their influence, and foster professional growth. It's an exhilarating time for the customer service industry, presenting endless possibilities for success. Step 1: Define Your Objectives To harness the power of AI for your support operations, it's crucial to identify the specific business outcomes you aim to achieve. Take the time to develop a clear strategy that aligns with your organization's goals. Validate[...]
July 5, 2023
Conversational Commerce: Tap into Messaging Apps Your Customers Already Use
Customers are the backbone of any business. Acquiring and retaining customers is crucial to outperforming your competitors. However, traditional customer service methods, such as email and phone calls, are no longer meeting the expectations of today's consumers. Studies have shown that the average response time to customer service requests is over 12 hours, and 62 % of companies don't even respond to customer emails. It's no wonder that customers are increasingly frustrated. Evaluating Customer Communication Trends In this digital age, messaging apps have become an integral part of people's lives. Platforms like Facebook Messenger, Twitter direct messages, WhatsApp, and WeChat provide users with the convenience of asynchronous communication, speech recognition, natural language processing, and artificial intelligence (AI). People use these[...]
June 27, 2023
The Rise of Generative AI: A Paradigm Shift for Retail and CPG Companies
Technology has always been a driving force in the retail and consumer packaged goods (CPG) industries. From managing vast amounts of data to optimizing supply chains, traditional AI and advanced analytics have played pivotal roles. However, a new technology called generative AI has emerged, promising to revolutionize these industries even further. By automating key functions and streamlining processes, generative AI has the potential to generate significant value for retail and CPG companies. In this blog, we will explore how generative AI can reshape the landscape and unlock unprecedented opportunities. Automating Key Functions for Increased Productivity Generative AI has the power to enhance productivity in the retail and CPG sector by 1.2 to 2.0 percent of annual revenues, equating to an[...]
June 22, 2023
AiChat Introduces Hybrid Generative AI Chatbot Capabilities for Enterprises
In today's rapidly evolving business landscape, enterprises are seeking innovative solutions to meet the increasing demand for efficient and personalized customer service. Generative AI-powered chatbots have emerged as a popular choice, promising human-like interactions and enhanced user experiences. As the demand for efficient and personalized customer service grows, many enterprises are turning to chatbots powered by generative AI models. However, the rush to adopt this technology has led to a flood of chatbot developers creating solutions that fail to provide a seamless user experience and tangible business value. As a result, many generative AI chatbots have ended up as little more than glorified website search engines, providing superficial suggestions or redirecting users to external articles or web pages for further[...]
June 12, 2023
The Next Frontier: How Generative AI is Transforming Marketing
Generative AI has taken the internet by storm, revolutionizing various industries with its ability to generate new and original data using machine-learning algorithms. By combining human expertise and creativity with generative AI, businesses can unlock its full potential and drive transformative change, as recognized by McKinsey. In fact, Gartner predicts that by 2025, large organizations will generate 30% of outbound marketing messages through AI, a significant increase from less than 2% in 2022. So, how can generative AI be leveraged effectively by marketers in their day-to-day activities? Let's explore some key applications. Crafting Effective Digital Marketing Messages Generative AI can assist marketers in creating the right message for display and search ads. It can also facilitate the generation of location-specific[...]
June 6, 2023
7 Key Features for Building a Successful Customer Service Chatbot
Chatbots have become a staple on company websites, providing instant responses to customer inquiries and improving overall efficiency. As advancements in artificial intelligence continue, more businesses are considering adopting chatbots. However, before integrating a chatbot into a company's customer service strategy, it's crucial for leaders to understand the essential functionalities that will drive success. In this article, we will share our insights on must-have features for a chatbot, highlighting their significance. 1. Effective Engagement Combining virtual and human interactions to make a lasting impact on consumers, a chatbot must communicate using the brand's voice while acknowledging the consumer's tone. Successful chatbot interactions require a combination of virtual and human interactions to provide faster and more intelligent responses, ensuring that the[...]
February 8, 2023
ChatGPT and the Future of Customer Support
ChatGPT is a cutting-edge language model developed by OpenAI that is generating a lot of buzz in the artificial intelligence (AI) and natural language processing (NLP) communities. But what exactly is ChatGPT, what's all the hype about it and what role does it play in the future of customer support? What is ChatGPT? ChatGPT is a generative AI model trained on a massive dataset of internet text, which allows it to generate human-like text by learning the patterns and structures of natural language. Its training data includes a diverse range of topics, making it knowledgeable in a wide range of subjects and able to generate text that is both coherent and natural. ChatGPT is based on Transformer architecture, which was[...]