The present and future of communication is held firmly in messenger chat. Conversational marketing is a normal part of information gathering for the next generation of consumers. On Facebook alone, there are 10 billion messages sent between people and businesses on Messenger every month. This type of marketing holds unique processes for businesses, of which you may have not tried before, but it also converts followers to customers and increases click-throughs in a way that isn’t common across other marketing methods, like email.
In this article we will dive into three ways to acquire customers using Facebook Messenger advertising, automated follow ups, and engagement interaction strategies for better conversions with your marketing clients. Engage, qualify, convert, and keep customers through conversational marketing strategy.