More and more businesses today are embarking on a path of digital transformation. Naturally, there is no lack of technology solutions out there to meet this demand. If you’re a marketer or business owner exploring the possibility of implementing a marketing chatbot, you probably know that there are tons of options at your disposal. The question is how you can go about choosing the right one.
In this guide, we share with you how to decide what’s the right marketing chatbot solution for you. If you still aren’t entirely convinced on what a marketing chatbot can do, we’ve highlighted several key benefits you can expect.
Before we dive in, let’s share more on the concept of chatbot marketing.